1-800-FLOWERS.COM, Inc. Expands Into New Gifting Categories Through Launch Of Goodsey

Aug 21, 2018

1-800-FLOWERS.COM, Inc. Expands Into New Gifting Categories Through Launch Of GoodseyNew Brand Delivers Fun-Filled Shopping Experience of Exploration, Discovery and Delight

CARLE PLACE, N.Y., Aug. 21, 2018 /PRNewswire/ -- 1-800-FLOWERS.COM, Inc. (NASDAQ: FLWS) today announced the launch of GoodseySM, an exciting new destination for gifting and wishing, featuring a carefully curated selection of unique items across a broad spectrum of product categories. By delivering a fun-filled experience of exploration, discovery and delight, Goodsey helps shoppers find the perfect gift – or something amazing to spoil themselves. This launch reflects the company's ongoing investments in its Celebrations® platform and the advancement of its strategy to provide a one-stop shop for all gifting occasions. Goodsey is the third new brand the company has added to its growing portfolio within the past year.

"With Goodsey, we are leveraging the Celebrations platform we've built to expand rapidly into new product categories, offering shoppers a wider selection of options to help them express, connect and celebrate," said Chris McCann, Chief Executive Officer, 1-800-FLOWERS.COM, Inc. "We are excited to welcome Goodsey, further solidifying our position as the destination for customers to fulfill all their gifting needs."

Goodsey's offerings span tabletop, home décor, outdoor living, kids, pets, art, jewelry, personal care, customizable fragrances, gourmet and other popular categories. With a wide range of gift-giving items at a variety of price points, shoppers can easily search the site for occasions such as birthday, anniversary, sympathy, congratulations, get well and just because. Suggestions are also provided for Thoughtful Gestures, featuring Gifts Under $20, as well as higher-priced Indulgences to spoil the gift recipient. 

The company's Celebrations Passport® loyalty program, which offers members free standard shipping and no service charge for one full year on purchases made across the company's family of brands, is now available to Goodsey customers.

Gift-givers can find Goodsey at Goodsey.com, and follow the brand on Facebook, Twitter and Instagram.

About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc. is a leading provider of gifts for all celebratory occasions. For more than 40 years, 1-800-Flowers.com® has been delivering smiles to customers with a 100% Smile Guarantee® backing every gift. The 1-800-FLOWERS.COM, Inc. family of brands also includes everyday gifting and entertaining products from 1-800-Baskets.com®, Cheryl's Cookies®, FruitBouquets.com®, Harry & David®, Moose Munch®, The Popcorn Factory®, Wolferman's®, Personalization Universe®, Simply Chocolate®, and GoodseySM. Additionally, the Company offers top-quality steaks and chops from Stock Yards®. The Celebrations Passport® loyalty program, which provides members with free standard shipping and no service charge across the Company's portfolio of brands, is designed to deepen relationships with customers. BloomNet®, an international floral wire service operated by the Company, provides a broad-range of products and services designed to help professional florists grow their businesses profitably. The Company also operates Napco SM, a resource for floral gifts and seasonal décor and DesignPac Gifts, LLC, a manufacturer of gift baskets and towers. 1-800-FLOWERS.COM, Inc. was named to the Stores® 2017 Hot 100 Retailers List by the National Retail Federation and received the Gold award in the "Best Artificial Intelligence" category at the Data & Marketing Association's 2017 International ECHO Awards. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

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SOURCE 1-800-FLOWERS.COM, Inc.

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